A good example of why online video trumps audio podcasts

With a show of hands, who here would rather listen to me podcast my upcoming visit Petra? How many would rather see the Temple of Hercules as online video at blogJordan.com? I asked my 7 year-old daughter that question earlier today. She sat up in my office chair, dropped a ball down the back and said “I would rather see the ball drop than listen to you tell me about it Daddy.

She’ll be receiving her MBA in marketing sometime soon having, in a single convincing demonstration, answered Alex Iskold’s related question from this past August: Will Podcasting Survive?

In Mr. Iskold’s post, he graphically points out his own findings via Google trends that:

snippet of some of Iskold's podcasting graphics“… recently there seems to have been a decrease in enthusiasm over podcasts. Before we look into the reason’s why, lets take a look at these three trend graphs below and draw a couple of conclusions from them. The podcast trend appears to have stagnated, while podcasting has just been going out of fashion at a steady clip. Podcast as a trend seems to be by far less popular than blog and video …”

Read the rest of the article, as I think it is very pertinent to anyone publishing online content for a church or charity website.

Meanwhile, I’m changing some gears for my upcoming press tour of the Hashemite Kingdom of Jordan (Nov. 2-11) – as based upon my daughter’s killer logic – I’m spending some pre-trip prep time working with video embedding plug-ins for WordPress while leaving podcasts for some other time and project.

Like the following test video, presenting using the EasyTube plug-in, a little test-snippet I filmed this past Friday:

[youtube:http://www.youtube.com/watch?v=MvMH7ouw89k&autoplay=0 350 350]

Got some tips along these lines? Think my test video is st000pid? Either way, leave a comment in love.

Oh and make sure you add to your aggregator blogjordan.com – the journey begins next Friday!